Tag Archives: microsoft

Apple’s latest ads: V-Word, Bean Counter

I was just browsing my rss feeds and saw that John Gruber made a quick post on his blog (good stuff, check it out) about Apple’s new V-Word commercial.  After reading his post and making my way over to the ads section of Apple’s website I noticed that they have another new commercial posted entitled [...]
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“Apple Tax” rebuttal: “Microsoft Tax”

Take a look at this – AppleInsider’s report on Microsoft’s “Apple Tax” emails. Microsoft is completely missing the point, and this attack is just another to add on to the stack of poorly thought out advertisements (think Seinfeld).  From AppleInsider: “Even if Apple were to drop pricing, the Apple Tax still prices Macs well outside [...]
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Microsoft Surface Applications: Interview

I was ambushed last Friday to demonstrate one of the default applications on Microsoft Surface, the photos application.  I work for IdentityMine, a software development company focused on UX.  We worked with Hotel 1000 to customize the applications on Surface.  We worked to customize the software on Surface to fit the needs of the Hotel by branding all [...]
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Why I’m rooting for Apple: not just an Apple fanboy

For years Microsoft has been making huge contributions to the industry.  Much of the world runs on Microsoft products.  The position that Microsoft has gotten to today is a product of building great software and deploying it in a market where it holds over 90% of the share.  The more market share that Microsoft owns, [...]
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